GLOBAL MOTHERS
Summer 2014 / Research, Impact Measurement Strategy
With a platform for women to sell their handcrafted goods, Global Mothers creates positive sustainable change for mothers in impoverished nations.
WHAT
Measuring and successfully communicating to viewers the impact that Global Mothers is having on its artisans.
HOW
We enrolled in an +Acumen online course that taught us how to measure social impact. We examined other successful social enterprises to see how they were communicating their impact and tested it with existing and potential Global Mothers clients.
IMPACT
A presentation and detailed report outlining a communication strategy tailored for Global Mothers.